2013 Dongfeng Nissan Venucia Viwa Concept - AllCarIndex

DONGFENG NISSAN UNVEILS VIWA CONCEPT AT AUTO SHANGHAI 2013

- New EV concept embodies VENUCIA's vision of future electric mobility

- MY2013 D50 and R50 showcased with improved fuel economy

SHANGHAI, China (April 20, 2013) - Today at Auto Shanghai 2013, Dongfeng Nissan Passenger Vehicle Company (DFL-PV), the passenger vehicle business unit of Nissan's joint venture in China, unveiled VIWA, a new electric vehicle concept, under the VENUCIA brand.

VIWA embodies the vision of future electric mobility for the VENUCIA brand. Following the direction of China's new energy vehicle policy, DFL-PV will develop electric vehicles under the VENUCIA badge with the following attributes:

Reliable: Equipped with the most advanced and reliable EV technologies for the Chinese market based on the globally proven technologies of Nissan Motor Co., Ltd.

Practical: Packaged with a compact body for easy driving

Efficient: Possessing a driving range which meets the daily requirements of Chinese customers

Accessible: Marketed as a car for daily use which consumers can enjoy while contributing to a more sustainable society.

"Environmental protection is the key to the future success for every car company," said Ren Yong, deputy managing director of DFL-PV. "We will continue our efforts to improve fuel economy of our gasoline engines and promote the commercialization of new energy vehicles."

"VENUCIA unveiled its first-ever mass-produced EV, the e30, at the China (Guangzhou) International Automobile Exhibition last November. To reaffirm our contribution to realizing a sustainable society, we will kick-off the e30 EV pilot program in Guangzhou and Dalian this year," he added.

Along with its zero emission vehicles, VENUCIA also displayed the MY2013 D50 (Sedan) and R50 (Hatchback). Compared to its predecessors, the new models offer improved fuel economy of 6.0 liters per 100 kilometers through engine refinement and the addition of a rear spoiler,.

VENUCIA has achieved a total of 70,000 sales since launching its first model, D50, in April 2012.