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Lotus Chapman Bespoke, the latest offering from the iconic Lotus brand, is set to revolutionize the automotive world. This bespoke service, bearing the name of Lotus founders Colin & Hazel Chapman, marks a new era of personalized luxury in the realm of high-performance vehicles.
Scheduled to debut in China on April 25, 2024, Lotus Chapman Bespoke will soon be available globally, catering to the discerning tastes of automotive enthusiasts worldwide. This announcement comes in response to growing demand for customized Lotus vehicles, providing customers with unprecedented opportunities to tailor their rides to their exact specifications.
Clive Chapman, Director of Classic Team Lotus and son of Colin Chapman, expressed excitement about this initiative, noting how it reflects the innovative spirit of his parents. Colin Chapman, a trailblazer in the automotive industry, laid the foundation for Lotus's legacy of groundbreaking designs and engineering feats. Now, with Lotus Chapman Bespoke, drivers can channel that same spirit of innovation by creating their own unique Lotus experiences.
The name "Lotus Chapman Bespoke" pays homage to the pioneering spirit of Colin & Hazel Chapman, who founded Lotus in 1948. Renowned for defying conventions and pushing boundaries, Colin Chapman's legacy continues to inspire automotive enthusiasts worldwide.
Qingfeng Feng, CEO of Lotus Group, emphasized the brand's deep-rooted commitment to bespoke craftsmanship. From the earliest days of hand-drawn designs to the present, Lotus has epitomized the art of personalized carmaking. Now, with Lotus Chapman Bespoke, customers can partake in this tradition of bespoke luxury, infusing their personalities into every detail of their Lotus vehicles.
Bespoke enthusiasts will have three distinct options to choose from:
Tailor-made: Select from a diverse palette of colors and designs, adding exclusive personal touches to create a truly one-of-a-kind Lotus experience.
Collection: Choose from a curated selection of limited-edition designs, crafted in collaboration with esteemed partners and artists, offering a blend of luxury and exclusivity.
One-off: Build a completely unique vehicle that reflects your individual style and preferences, ensuring that your Lotus stands out from the crowd.
Ben Payne, VP Design at Lotus Group, expressed enthusiasm for the limitless possibilities offered by Lotus Chapman Bespoke. With almost infinite combinations to explore, customers can transform their Lotus vehicles into expressions of their distinct personalities and tastes.
Whether you're drawn to vibrant colors, intricate details, or bespoke finishes, Lotus Chapman Bespoke invites you to embark on a journey of self-expression unlike any other. To learn more about this groundbreaking service, visit Lotus Chapman Bespoke online or contact your local Lotus Centre today. Craft your own legacy with Lotus Chapman Bespoke – where luxury meets individuality.
